WordPress is the best-known CMS system in the world. With it, you can create a corporate blog, which is essential for business today. After all, nowadays, to have visibility on the internet, you don't just need a
How to create a blog on WordPress
What is marketing automation and why do it
One of the principles of a good inbound marketing strategy is, without a doubt, marketing automation. The process of attracting customers is arduous and must be constant. However, the number of tasks to be performed in good campaigns is
How to attract more customers with the help of Inbound Marketing?
Inbound marketing is a very efficient attraction strategy that is gaining more and more followers in marketing departments. After all, digital marketing has grown every year and inbound marketing is the strategy
Sales funnel: what is it and how does it help marketing?
You may have heard the term sales funnel at some point. When we talk about digital marketing, knowledge of the sales funnel is mandatory. To understand what it is, let's illustrate the following situation: a user visits
Prospecting customers using digital marketing
Customer prospecting is part of the sales process and is a stage of the funnel, with the aim of contacting potential customers. In the current market, those who don't prospect end up having problems. After all, gone are the days when
The pharmaceutical industry and content marketing
Pharmaceutical advertising A few years ago, creative freedom within the pharmaceutical industry was similar to other areas of advertising. Many approaches were used, always focusing on scientific information. In 2000, the market underwent strong regulation in
Why open an online store?
There are many reasons to open an online store. The first of them is that digital marketing continues to grow. The use of cell phones, iPads and laptops grows every day, driven by the ease of purchasing a device.
How to use Google Trends
Many people don't use or have even heard of Google Trends. So, let's delve deeper into the subject in this post, as the tool is very useful for digital marketing strategies. Among all media, the internet
Infographic: digital marketing tools recommended by Vero Contents
As we already highlighted in our post about digital marketing tools, it is essential that you have knowledge of a series of them. After all, they will help you throughout your journey and in all the battles you will face.
