Essenze di Pozzi's e-commerce traffic grew by more than 100%, with an increase of more than 30% in sales on Black Friday compared to the previous year.
The implementation of a blog for the company positioned it as one of the references in the cosmetics market and helped it achieve good results, mainly with an increase in organic traffic.
![Inbound Marketing - Essenze di Pozzi](https://verocontents.com.br/wp-content/uploads/2019/07/pozzi.jpg)