Digital Marketing and Inbound Marketing Agency
In the world of digital marketing, two main strategies stand out: Outbound Marketing and Inbound Marketing. Both aim to attract potential customers, but they take different approaches to achieving this goal. In this article, we will deeply explore each
If you already work with digital marketing, you must have seen, at some point, the use of the word persona. In another article, we talked a little about it, but let's go into a little more detail here. In this article, we will explore what a persona is
The inverted funnel is a strategy that has revolutionized the way companies approach the sales and marketing process. In this article, we'll explore what the inverted funnel is, how it works, and how it can be applied to boost your
Inbound Sales has revolutionized the traditional sales approach, bringing with it a new perspective focused on creating relationships, attracting qualified leads and personalizing the sales process. In this article, we will explore every aspect of Inbound Sales, from its
In the world of Digital Marketing, efficient sales strategies play a crucial role in the success of any business. Two notable approaches in this context are the flywheel and the sales funnel. In this article, we will explore the differences between these models
Having a CRM system in your company is very important for managing day-to-day processes. This software works not only to communicate with the external public, but also to organize the work of the internal team. With the
Back in the early 90s, more precisely in 1993, the total number of users connected to the internet did not even reach 16 million around the world. In fact, few people had access to the network. However, it was in the same year that
You may have already heard the term long tail, as well as short tail and head tail. These are apparently technical terms and full of details, at first. But it's really just an impression. In this post, we will talk about
A good keyword strategy is essential to achieving success in digital marketing. After all, the world of the web begins, most of the time, with search engines. Therefore, every company must have a well-designed keyword strategy.
