Digital Marketing and Inbound Marketing Agency
You've certainly heard the term landing pages around, in the world of digital marketing or simply as a capture page. But what are landing pages? What are they for? In this article, we will dissect a little more about these
Design thinking is an increasingly popular term. But it still raises doubts in some professionals. In fact, based on the values of this approach, it is possible to bring innovation and effectiveness to your strategies. The inclusion of this approach in the routine
Have you ever heard that the grass is always greener on the other side? Well then. If in social life we tend to “pay attention to others”, it would be no different at work. Benchmarking is a valuable tool as it is a process that
SimilarWeb is an essential tool for using digital marketing. It offers various information and statistics about a website, helping marketers analyze competitors. It is essential to know how competitors are working,
Storytelling is an art. But storytelling is also a tool. There are many definitions on the subject, but they all have in common that the term is linked to storytelling. After all, cinema, for example, is an art.
Business Intelligence (BI) is a way to make decisions. To illustrate its importance, I will tell you a short story. A few years ago, I went to visit a large client in the food industry because we were going to do a joint action with them.
Marketing Analytics has been growing year after year. In times of Big Data, it is impossible not to think about the use of data in marketing. Data science, applied to consumer behavior, allows us to evaluate success
If you have few products and a limited budget to set up your online store, don't despair. There are several ways to put your products on the web. Setting up a low-cost online store is not impossible, and in this post we will
If you already have a corporate blog, this post is for you. It is important to understand that SEO is done in two stages: internal and external. External SEO, which we call Off-Page SEO, is essential to stand out.
