Digital Marketing and Inbound Marketing Agency
Search Engine Marketing, or SEM, is a set of digital marketing strategies aimed at search engines. The objective is for the brand/product/service to appear in the top positions of the SERP (Search Engine Results Page), whether on Google, Bing, Yahoo and other search engines,
Google's ad platform allows businesses to show their ads at a time when users are searching for answers to their questions or solutions to their problems. It turns out that having success with a Google campaign
You may have already heard the term long tail, as well as short tail and head tail. These are apparently technical terms and full of details, at first. But it's really just an impression. In this post, we will talk about
Many people don't use or have even heard of Google Trends. So, let's delve deeper into the subject in this post, as the tool is very useful for digital marketing strategies. Among all media, the internet
Being on the first page of Google is a possible task for any company. Appearing prominently in the SERP (Search Engine Results Page) is a combination of several factors. In this post, we will see some tips on how to appear on Google, so
