Digital Marketing and Inbound Marketing Agency
We've already talked here on the blog about what programmatic media is and how important it is to implement it in your company. In the same context, let's talk about what a DMP (Data Management Platform) is and understand how it works. In that
How is your online media planning going? Can you segment your audience? In 1997, when I set up Vero Comunicação, an advertising and design agency focused on offline media, we had few resources for audience segmentation. In fact, today
Those who got used to buying online media in the old ways were surprised when they discovered programmatic media. This is because, in the past, to advertise on the internet, it was necessary to purchase manually, which took a lot of time. So, if you wanted to place banners on
