Deseja desenvolver uma estratégia de marketing digital que traga bons resultados para a sua empresa? No entanto, fica em dúvida se realmente é possível fazer isso com um baixo orçamento? Pois é, a primeira coisa que vem à cabeça é
Internet of Things: why keep an eye on this trend?
Quem trabalha na área de marketing sabe o quanto a rotina é corrida e sofre com a constante pressão por resultados. Ou seja, esses profissionais devem estar sempre atualizados, acompanhar as tendências do mercado e conhecer os benefícios do investimento
How Google Ads works
Knowing how Google Ads works is the best way to get immediate results in search engines. After all, Google holds almost 97% of market share in Brazil and is the tool best known to everyone. In addition
10 tips to improve engagement on Facebook
Improving engagement on Facebook is one of the most difficult tasks today. After all, the social network is the most relevant on the web and the largest too, with more than 2 billion active users, but it has been losing ground
What are AB tests and how to use them?
Digital marketing is a medium where we constantly learn through practice. Of course, it is essential to study and stay up to date, but the practical part has to go hand in hand with knowledge. And it is to explain what
What is a call to action?
Call to action (or CTA), translated into Portuguese, literally, means “call to action”. This is a very important concept in the digital world (I would say essential) and very easy to understand. To do this, we just need to put ourselves in the
Crisis management: how can a digital marketing strategy help?
Crisis management is an integral part of the structure of any brand that is concerned with dealing with complicated situations efficiently. We live in a time where any problem of this type can have repercussions on the digital environment and permanently damage
How to set up a digital marketing team in your company
Setting up a digital marketing team is a very complex task. What will guide this team assembly is, in fact, the size of the company. Although the demands are increasing, it will be the resources that will dictate the