In the competitive world of digital marketing, ranking at the top of search engines is the holy grail that everyone strives for. However, reaching the top positions on Google is not a simple task, requiring a combination of effective strategies and, of course,
Google algorithm changed in 2024, find out the details
Google's algorithm is like the brains behind the world's biggest search engine. It determines which web pages are most relevant to users' queries and how to rank them in search results. Recently, the
The role of Core Web Vitals in SEO and Google rankings
In the competitive SEO landscape, where online visibility is critical, Core Web Vitals emerge as a centerpiece for digital success. These performance indicators provide an objective metric of how efficiently a web page performs.
Advanced SEO: strategies to improve long-term positioning
In today's highly competitive digital environment, it is essential that companies and professionals master advanced SEO strategies to ensure a solid and lasting positioning in search engines. After all, website optimization goes far beyond practical
Blog SEO: how to optimize content for search engines
Blog SEO is an essential practice for any blogger who wants to attract more organic traffic to their website. With more than 600 million blogs on the web, it is essential that you know how to improve the ranking of your blogs.
Google algorithm leak reveals search engine secrets
On May 27, 2024, an unprecedented leak was confirmed that shook the world of SEO (Search Engine Optimization): thousands of pages of internal Google documents containing details about the company's search algorithm were released
Anchor text: what it is and how to use it to benefit your text’s SEO
Have you ever clicked on a link within a text and been taken to exactly the content you were looking for? That little piece of text that you clicked on is what we call anchor text. It seems simple, but this element
What is Page Experience and how it affects SEO optimization
When it comes to search engine optimization (SEO), it's crucial to understand how user experience (UX) impacts a website's performance. In recent years, Google has placed increasing emphasis on Page Experience, a
What is EAT and how does it affect the quality of your website
In the world of digital marketing and search engine optimization (SEO), there is an acronym that is becoming increasingly important: EAT. But what exactly is E-A-T and how does it influence the quality of your website? In this