Digital Marketing and Inbound Marketing Agency
Google Data Studio was one of Google's coolest tools. It aimed to generate reports and data visualizations. In addition to being free, it allowed connecting different data sources, creating personalized visualizations. Furthermore, with the collaboration of
Did you know that companies that adopt Web Analytics are more assertive and more productive? After all, measuring audience behavior is essential to make better decisions and adopt strategies that bring better results. In digital marketing, analyze
In the world of digital marketing, understanding the concept of Lifetime Value is crucial to the success of any business. It is a metric that allows you to evaluate the total value that a customer brings to
The digital world offers countless opportunities for companies and entrepreneurs to reach their target audience efficiently. However, understanding user behavior and the performance of your website or app is essential to making informed decisions. That's where
Check out the biggest transformations driven by technology in the real estate sector Whether selling or renting a property, it is essential to present as much information as possible about it, such as location, number of rooms, conditions for negotiations, etc. Thus, according to the
Everyone knows nowadays the importance of digital marketing in company strategy. After all, anyone who is not present on social media or has a good optimized website ends up falling behind the competition. At this point, it's not just
The word ROI is very familiar to marketing people. ROI stands for Return Over Investment, that is, the Return on Investment. Therefore, knowing what ROI is in digital marketing means knowing the results of your investments. Also known
Churn rate is an essential metric for any business. Churn indicates how much your company has lost customers or revenue. To reach this rate, the calculation is very simple. Divide the number of lost customers by the number
Kissmetrics is an analysis and monitoring platform, with the advantage of delivering advanced user behavior data. For those who work in the digital world, it is essential to define metrics and KPIs (Key Performance Indicator) and,
