Digital Marketing and Inbound Marketing Agency
Google Data Studio was one of Google's coolest tools. It aimed to generate reports and data visualizations. In addition to being free, it allowed connecting different data sources, creating personalized visualizations. Furthermore, with the collaboration of
Did you know that companies that adopt Web Analytics are more assertive and more productive? After all, measuring audience behavior is essential to make better decisions and adopt strategies that bring better results. In digital marketing, analyze
In the corporate world, we are constantly hearing about the importance of planning and setting goals. Even so, executing strategic planning can still be a major challenge for many businesses and even experienced professionals. After all, one of the
Having a successful website is one of the main goals of any online business, be it iron beams or even cosmetics. However, just having a website is not enough. It is essential to understand how your website is
Everyone knows nowadays the importance of digital marketing in company strategy. After all, anyone who is not present on social media or has a good optimized website ends up falling behind the competition. At this point, it's not just
Due to digital evolution, the way and frequency with which people use social media has changed. Therefore, it is vital to monitor social media. It is not possible to carry out digital marketing and inbound marketing actions without a good
The word ROI is very familiar to marketing people. ROI stands for Return Over Investment, that is, the Return on Investment. Therefore, knowing what ROI is in digital marketing means knowing the results of your investments. Also known
Kissmetrics is an analysis and monitoring platform, with the advantage of delivering advanced user behavior data. For those who work in the digital world, it is essential to define metrics and KPIs (Key Performance Indicator) and,
Have you ever heard that the grass is always greener on the other side? Well then. If in social life we tend to “pay attention to others”, it would be no different at work. Benchmarking is a valuable tool as it is a process that
