{"id":4508,"date":"2024-03-05T23:59:00","date_gmt":"2024-03-06T02:59:00","guid":{"rendered":"https:\/\/verocontents.com.br\/?p=4508"},"modified":"2025-02-16T09:01:13","modified_gmt":"2025-02-16T12:01:13","slug":"marketing-viral-que-y-como-hacerlo-2","status":"publish","type":"post","link":"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/","title":{"rendered":"Marketing Viral: qu\u00e9 es y c\u00f3mo hacerlo"},"content":{"rendered":"<p>en el mundo de <a href=\"https:\/\/verocontents.com.br\/es\/blog\/inbound-marketing-e-integracion\/\">marketing digital<\/a>, una de las estrategias m\u00e1s poderosas y apasionantes es el marketing viral. Si alguna vez has visto un v\u00eddeo divertido compartido fren\u00e9ticamente en las redes sociales o un meme difundi\u00e9ndose como la p\u00f3lvora, entonces has sido testigo del poder del marketing viral en acci\u00f3n.<\/p>\n<p>Pero, \u00bfqu\u00e9 es exactamente el marketing viral y c\u00f3mo puedes utilizar esta estrategia para impulsar tu marca o producto? En este art\u00edculo, exploraremos todo sobre el marketing viral, desde qu\u00e9 es hasta c\u00f3mo ejecutarlo de forma eficaz. \u00a1Vamos a bucear!<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-black ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u00cdndice<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Alternar tabla de contenido\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Palanca<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#O_que_e_marketing_viral\" >\u00bfQu\u00e9 es el marketing viral?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Elementos-chave_do_marketing_viral\" >Elementos clave del marketing viral<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Tipos_de_conteudo_viral\" >Tipos de contenido viral<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Exemplos_de_marketing_viral\" >Ejemplos de marketing viral<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Ice_Bucket_Challenge\" >Desaf\u00edo del cubo de hielo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Old_Spice_O_Homem_que_Voce_Poderia_Cheirar\" >Old Spice: el hombre que podr\u00edas oler<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Gangnam_Style_de_Psy\" >Estilo Gangnam de Psy<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Como_fazer_marketing_viral\" >C\u00f3mo hacer marketing viral<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Conheca_seu_publico\" >Conozca a su audiencia<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Seja_criativo_e_original\" >Sea creativo y original<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Aproveite_as_tendencias\" >Aprovecha las tendencias<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Use_as_midias_sociais\" >Usa las redes sociales<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Metricas_e_avaliacao_de_sucesso\" >M\u00e9tricas y evaluaci\u00f3n del \u00e9xito<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Alcance_e_engajamento\" >Alcance y compromiso<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Taxa_de_compartilhamento\" >Tasa de participaci\u00f3n<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Impacto_nas_vendas_e_Brand_Awareness\" >Impacto en las ventas y el conocimiento de la marca<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/#Conclusao\" >Conclusi\u00f3n<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"O_que_e_marketing_viral\"><\/span>\u00bfQu\u00e9 es el marketing viral?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>El marketing viral es una estrategia de marketing que se basa en el intercambio r\u00e1pido y exponencial de contenidos por parte de los usuarios. Por lo tanto, en lugar de depender enteramente de los medios de comunicaci\u00f3n tradicionales para promover un mensaje, el marketing viral se propaga de persona a persona, a menudo aprovechando las redes sociales y otros canales en l\u00ednea.<\/p>\n<p>La esencia del marketing viral radica en compartir. Entonces, cuando el contenido se considera valioso, divertido, emocionante o \u00fatil, las personas naturalmente desean compartirlo con sus amigos, familiares y seguidores. Este ciclo de compartir es lo que impulsa el crecimiento exponencial y la viralidad de una campa\u00f1a.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Elementos-chave_do_marketing_viral\"><\/span>Elementos clave del marketing viral<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Uno de los elementos m\u00e1s importantes del marketing viral es el contenido en s\u00ed. Por lo tanto, debe ser muy cautivador, despertar inter\u00e9s inmediato y animar a las personas a compartirlo con otros. Finalmente, a trav\u00e9s del humor, <em><a href=\"https:\/\/verocontents.com.br\/es\/blog\/que-es-contar-historias\/\">contar historias<\/a><\/em> o <a href=\"https:\/\/verocontents.com.br\/es\/blog\/que-son-los-desencadenantes-mentales-y-como-utilizarlos-2\/\">desencadenantes mentales<\/a>, el contenido viral debe captar la atenci\u00f3n de la audiencia e incitarla a la acci\u00f3n.<\/p>\n<p>Las campa\u00f1as virales a menudo aprovechan emociones como el humor, la conmoci\u00f3n, el asombro o la inspiraci\u00f3n. Adem\u00e1s, es fundamental que el contenido sea original y relevante para el p\u00fablico objetivo para que se sienta obligado a compartirlo con sus c\u00edrculos sociales.<\/p>\n<p>Para que una campa\u00f1a se vuelva viral, el contenido debe poder compartirse f\u00e1cilmente. Esto significa que debe estar disponible en formatos y plataformas que faciliten el intercambio instant\u00e1neo, como redes sociales, aplicaciones de mensajer\u00eda y correo electr\u00f3nico.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Tipos_de_conteudo_viral\"><\/span>Tipos de contenido viral<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>La creatividad es el l\u00edmite cuando se trata de marketing viral. Varios formatos pueden conquistar Internet, desde v\u00eddeos divertidos hasta infograf\u00edas informativas. Explora las posibilidades:<\/p>\n<ul>\n<li><strong>V\u00eddeos:<\/strong> Los videos cortos, divertidos, emocionantes o informativos tienen un gran potencial para volverse virales.<\/li>\n<li><strong>Im\u00e1genes:<\/strong> Las im\u00e1genes impactantes, los memes creativos o los GIF divertidos pueden difundirse r\u00e1pidamente en las redes sociales.<\/li>\n<li><strong>Memes:<\/strong> Los memes son im\u00e1genes o videos con frases divertidas o ir\u00f3nicas que se adaptan a diferentes situaciones generando un gran engagement.<\/li>\n<li><strong>GIF:<\/strong> Los GIF animados son excelentes opciones para transmitir emociones e ideas de una manera divertida y memorable.<\/li>\n<li><strong>Infograf\u00edas:<\/strong> Las infograf\u00edas bien dise\u00f1adas pueden presentar informaci\u00f3n compleja de una manera visualmente atractiva, haci\u00e9ndolas f\u00e1cilmente compartibles.<\/li>\n<li><strong>Cuestionarios y pruebas:<\/strong> Los cuestionarios y las pruebas interactivas entretienen a su audiencia y pueden generar una gran participaci\u00f3n, especialmente si est\u00e1n personalizados para su nicho.<\/li>\n<li><strong>Etiquetas:<\/strong> Los hashtags relevantes pueden ayudar a aumentar el alcance de su contenido y facilitar su descubrimiento por parte de nuevos usuarios.<\/li>\n<li><strong>Desaf\u00edos:<\/strong> Los desaf\u00edos divertidos y creativos pueden alentar al p\u00fablico a participar y compartir sus experiencias, impulsando la viralidad.<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Exemplos_de_marketing_viral\"><\/span>Ejemplos de marketing viral<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Ice_Bucket_Challenge\"><\/span>Desaf\u00edo del cubo de hielo<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Uno de los ejemplos m\u00e1s famosos de marketing viral es el &quot;Ice Bucket Challenge&quot; (<a href=\"https:\/\/en.wikipedia.org\/wiki\/Ice_Bucket_Challenge\">Desaf\u00edo del cubo de hielo<\/a>). Esta campa\u00f1a alent\u00f3 a las personas a arrojarse un cubo de hielo sobre sus cabezas y desafiar a otros a hacer lo mismo, todo en nombre de crear conciencia sobre la esclerosis lateral amiotr\u00f3fica (ELA).<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Old_Spice_O_Homem_que_Voce_Poderia_Cheirar\"><\/span>Old Spice: el hombre que podr\u00edas oler<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>La marca de desodorantes Old Spice cre\u00f3 una serie de comerciales protagonizados por \u201c<a href=\"https:\/\/www.youtube.com\/watch?v=owGykVbfgUE\">Viejo hombre de las especias<\/a>\u201c, que se volvi\u00f3 viral debido a su humor peculiar y atractivo visual. Estos comerciales se compartieron ampliamente en las redes sociales y ayudaron a revitalizar la imagen de la marca.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Gangnam_Style_de_Psy\"><\/span>Estilo Gangnam de Psy<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>El v\u00eddeo musical de la canci\u00f3n \u201c<a href=\"https:\/\/www.youtube.com\/watch?v=9bZkp7q19f0\">estilo Gangnam<\/a>\u201d del cantante surcoreano Psy se convirti\u00f3 en un fen\u00f3meno global en 2012, convirti\u00e9ndose en el primer v\u00eddeo de YouTube en alcanzar mil millones de visitas (actualmente tiene m\u00e1s de cinco mil millones). Su coreograf\u00eda \u00fanica y su cautivadora est\u00e9tica visual fueron claves para su viralidad.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Como_fazer_marketing_viral\"><\/span>C\u00f3mo hacer marketing viral<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Conheca_seu_publico\"><\/span>Conozca a su audiencia<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Antes de crear una campa\u00f1a de marketing viral, es fundamental comprender profundamente a su p\u00fablico objetivo. \u00bfCu\u00e1les son sus intereses, valores, h\u00e1bitos de consumo de medios y plataformas preferidas? Esta informaci\u00f3n ser\u00e1 clave para crear contenido que resuene en ellos.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Seja_criativo_e_original\"><\/span>Sea creativo y original<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>La originalidad es la clave del \u00e9xito en el marketing viral. No tenga miedo de pensar fuera de lo com\u00fan y probar ideas nuevas e innovadoras. Por tanto, s\u00e9 aut\u00e9ntico y evita imitar lo que ya se ha hecho antes.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Aproveite_as_tendencias\"><\/span>Aprovecha las tendencias<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>En primer lugar, estar atento a las tendencias actuales puede ayudar a aumentar la viralidad de una campa\u00f1a. Est\u00e9 atento a los memes, eventos culturales y acontecimientos relevantes que est\u00e1n ocurriendo y encuentre formas creativas de incorporarlos a su contenido.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Use_as_midias_sociais\"><\/span>Usa las redes sociales<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Principalmente, las plataformas de redes sociales son un terreno f\u00e9rtil para el marketing viral. Al crear contenido, aseg\u00farese de optimizarlo para diferentes plataformas, facilitando compartir y participar en conversaciones en l\u00ednea.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Metricas_e_avaliacao_de_sucesso\"><\/span>M\u00e9tricas y evaluaci\u00f3n del \u00e9xito<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Alcance_e_engajamento\"><\/span>Alcance y compromiso<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Al evaluar el \u00e9xito de una campa\u00f1a de marketing viral, es importante analizar m\u00e9tricas como el alcance y la participaci\u00f3n. Por tanto, comprueba el n\u00famero de visualizaciones, compartidos, me gusta, comentarios y menciones en las redes sociales.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Taxa_de_compartilhamento\"><\/span>Tasa de participaci\u00f3n<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Una m\u00e9trica clave para medir la viralidad de una campa\u00f1a es la tasa de participaci\u00f3n. Por lo tanto, cuanta m\u00e1s gente comparta tu contenido, mayor ser\u00e1 tu potencial para llegar a una audiencia amplia y diversa.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Impacto_nas_vendas_e_Brand_Awareness\"><\/span>Impacto en las ventas y el conocimiento de la marca<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Finalmente, es importante evaluar el impacto de la campa\u00f1a en el aumento de las ventas y el reconocimiento de la marca. Si bien el alcance y la participaci\u00f3n son importantes, el verdadero \u00e9xito del marketing viral radica en su capacidad de generar resultados comerciales tangibles.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusao\"><\/span>Conclusi\u00f3n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>En resumen, el marketing viral ofrece una forma apasionante y muy eficaz de promocionar su marca o producto en la era digital. Al crear contenido cautivador, relevante y f\u00e1cil de compartir, puedes aprovechar el poder de compartir en l\u00ednea para llegar a una audiencia amplia y comprometida.<\/p>\n<p>Con un conocimiento s\u00f3lido de su p\u00fablico objetivo, creatividad y un enfoque estrat\u00e9gico, puede crear campa\u00f1as que no solo se vuelvan virales sino que tambi\u00e9n generen resultados significativos para su negocio. Entonces, \u00bfqu\u00e9 est\u00e1s esperando? \u00a1Es hora de empezar a pensar en grande y hacer que tu contenido se vuelva viral!<\/p>\n<p>\u00bfQuieres saber m\u00e1s sobre el marketing viral? Descarga nuestro <a href=\"https:\/\/verocontents.com\/marketing-viral\">libro electr\u00f3nico sobre marketing viral<\/a> \u00a1y hazlo realidad!<\/p>\n<div class=\"banner_wrapper\" style=\"\"><div class=\"banner  banner-289 bottom vert custom-banners-theme-default_style\" style=\"\"><img decoding=\"async\" width=\"215\" height=\"215\" src=\"https:\/\/verocontents.com.br\/wp-content\/uploads\/2017\/03\/Banner-Marketing-Viral-215x215-1.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/verocontents.com.br\/wp-content\/uploads\/2017\/03\/Banner-Marketing-Viral-215x215-1.jpg 215w, https:\/\/verocontents.com.br\/wp-content\/uploads\/2017\/03\/Banner-Marketing-Viral-215x215-1-150x150.jpg 150w, https:\/\/verocontents.com.br\/wp-content\/uploads\/2017\/03\/Banner-Marketing-Viral-215x215-1-12x12.jpg 12w, https:\/\/verocontents.com.br\/wp-content\/uploads\/2017\/03\/Banner-Marketing-Viral-215x215-1-45x45.jpg 45w\" sizes=\"(max-width: 215px) 100vw, 215px\" \/><a class=\"custom_banners_big_link\"  href=\"https:\/\/materiais.verocontents.com.br\/ebook-marketing-viral\/#utm_source=(direct)&utm_medium=(none)&utm_campaign=(none)&utm_content=&utm_term=&utm_referrer=banner-site\"><\/a><\/div><\/div>\n<p>Imagen: <a href=\"https:\/\/br.freepik.com\/vetores-gratis\/ilustracao-do-conceito-abstrato-de-conteudo-viral_12290987.htm#fromView=search&amp;page=1&amp;position=2&amp;uuid=01403c5d-1283-4a1a-8811-e7f0cc971db2\">Freepik<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>En el mundo del marketing digital, una de las estrategias m\u00e1s poderosas y apasionantes es el marketing viral. Si alguna vez has visto un v\u00eddeo divertido compartido fren\u00e9ticamente en las redes sociales o un meme propag\u00e1ndose como un incendio forestal, entonces<\/p>","protected":false},"author":1,"featured_media":4510,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[15],"tags":[13,90],"class_list":["post-4508","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-e-vendas","tag-marketing-de-conteudo","tag-marketing-viral"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Marketing Viral: o que \u00e9 e como fazer - Vero Contents<\/title>\n<meta name=\"description\" content=\"Nesse artigo, vamos abordar sobre uma das estrat\u00e9gias mais poderosas e emocionantes do marketing digital: o marketing viral.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing Viral: o que \u00e9 e como fazer\" \/>\n<meta property=\"og:description\" content=\"Nesse artigo, vamos abordar sobre uma das estrat\u00e9gias mais poderosas e emocionantes do marketing digital: o marketing viral.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/verocontents.com.br\/es\/blog\/marketing-viral-que-y-como-hacerlo-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Vero Contents\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/verocontents\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-06T02:59:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-16T12:01:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/verocontents.com.br\/wp-content\/uploads\/2024\/03\/Marketing-Viral-o-que-e-e-como-fazer.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"350\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marcel Castilho\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@marcelcast\" \/>\n<meta name=\"twitter:site\" content=\"@marcelcast\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marcel Castilho\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/verocontents.com.br\/blog\/marketing-viral-o-que-e-e-como-fazer\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/verocontents.com.br\/blog\/marketing-viral-o-que-e-e-como-fazer\/\"},\"author\":{\"name\":\"Marcel Castilho\",\"@id\":\"https:\/\/verocontents.com.br\/#\/schema\/person\/bd2c94994384cf33451ed8cd98b183a9\"},\"headline\":\"Marketing Viral: o que \u00e9 e como fazer\",\"datePublished\":\"2024-03-06T02:59:00+00:00\",\"dateModified\":\"2025-02-16T12:01:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/verocontents.com.br\/blog\/marketing-viral-o-que-e-e-como-fazer\/\"},\"wordCount\":1187,\"publisher\":{\"@id\":\"https:\/\/verocontents.com.br\/#organization\"},\"image\":{\"@id\":\"https:\/\/verocontents.com.br\/blog\/marketing-viral-o-que-e-e-como-fazer\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/verocontents.com.br\/wp-content\/uploads\/2024\/03\/Marketing-Viral-o-que-e-e-como-fazer.jpg\",\"keywords\":[\"marketing de conte\u00fado\",\"marketing viral\"],\"articleSection\":[\"Marketing e Vendas\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/verocontents.com.br\/blog\/marketing-viral-o-que-e-e-como-fazer\/\",\"url\":\"https:\/\/verocontents.com.br\/blog\/marketing-viral-o-que-e-e-como-fazer\/\",\"name\":\"Marketing Viral: o que \u00e9 e como fazer - 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