{"id":5812,"date":"2025-05-02T09:00:46","date_gmt":"2025-05-02T12:00:46","guid":{"rendered":"https:\/\/verocontents.com.br\/?p=5812"},"modified":"2025-04-30T19:18:16","modified_gmt":"2025-04-30T22:18:16","slug":"hubspot-crm-how-it-can-boost-marketing-and-sales","status":"publish","type":"post","link":"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/","title":{"rendered":"Hubspot CRM: How it can boost marketing and sales"},"content":{"rendered":"<p>Have you ever felt like you&#039;re losing sales because you don&#039;t follow up on your leads efficiently? Or that your marketing team is launching campaigns but has no idea what&#039;s actually working? If these questions resonate with you, the problem may lie in the lack of an intelligent CRM \u2014 and that&#039;s exactly where the <strong>HubSpot CRM<\/strong> enters as the protagonist.<\/p>\n<p>In this article, we\u2019ll dive deep into everything HubSpot CRM has to offer, from its free features to its most advanced automations, showing how it can transform not only your processes, but your marketing and sales results.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-black ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Index<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#O_que_e_o_HubSpot_CRM\" >What is HubSpot CRM?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#Por_que_o_HubSpot_CRM_se_destaca_no_mercado\" >Why HubSpot CRM stands out in the market<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#Comparativo_rapido_com_outros_CRMs\" >Quick comparison with other CRMs:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#HubSpot_CRM_e_marketing_uma_combinacao_poderosa\" >HubSpot CRM and Marketing: A Powerful Combination<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#HubSpot_CRM_e_vendas_eficiencia_no_relacionamento\" >HubSpot CRM and sales: relationship efficiency<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#Gestao_de_pipeline_com_visao_clara\" >Pipeline management with clear vision<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#Automacao_de_tarefas_e_insights_em_tempo_real\" >Task automation and real-time insights<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#Integracoes_e_automacoes_o_ecossistema_HubSpot\" >Integrations and Automations: The HubSpot Ecosystem<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#Quando_migrar_para_os_planos_pagos_do_HubSpot_CRM\" >When to upgrade to HubSpot CRM paid plans?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#Limitacoes_da_versao_gratuita\" >Free version limitations:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#Vantagens_do_upgrade\" >Advantages of upgrading:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#Dicas_praticas_para_aproveitar_ao_maximo_o_HubSpot_CRM\" >Practical tips for getting the most out of HubSpot CRM<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#Configure_seu_pipeline_com_inteligencia\" >Configure your pipeline intelligently<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#Use_os_campos_personalizados_com_estrategia\" >Use custom fields strategically<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#Integre_com_seu_site\" >Integrate with your website<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#Treine_seu_time_para_usar_o_CRM_diariamente\" >Train your team to use CRM daily<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#Resumindo%E2%80%A6\" >In short\u2026<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#Perguntas_Frequentes_sobre_o_HubSpot_CRM_FAQ\" >HubSpot CRM Frequently Asked Questions (FAQ)<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#1_O_que_e_o_HubSpot_CRM_e_para_que_serve\" >1. What is HubSpot CRM and what is it for?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#2_O_HubSpot_CRM_e_realmente_gratuito\" >2. Is HubSpot CRM really free?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#3_O_HubSpot_CRM_e_bom_para_pequenas_empresas\" >3. Is HubSpot CRM good for small businesses?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#4_Da_para_integrar_o_HubSpot_com_outras_ferramentas\" >4. Can HubSpot be integrated with other tools?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/#5_Quando_devo_considerar_migrar_para_um_plano_pago\" >5. When should I consider upgrading to a paid plan?<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"O_que_e_o_HubSpot_CRM\"><\/span>What is HubSpot CRM?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The <strong>HubSpot CRM<\/strong> is an intuitive platform that helps companies manage their relationships with customers and leads at every stage of the sales funnel. In this sense, it centralizes information, interactions and strategic data so that marketing, sales and service teams can act in a coordinated manner.<\/p>\n<p><strong>Main features of the free version:<\/strong><\/p>\n<ul>\n<li>Unlimited contact registration and monitoring<\/li>\n<li>Visualizing sales funnels by stages<\/li>\n<li>Automatically log emails, calls and meetings<\/li>\n<li>Tasks and reminders for follow-ups<\/li>\n<li>Email marketing with basic automations<\/li>\n<li>Forms and live chat for lead capture<\/li>\n<\/ul>\n<blockquote><p><strong><em>\u201cHubSpot CRM is a free, scalable solution that centralizes all of your customer interactions in one place, making it easy to align marketing and sales.\u201d<\/em><\/strong><\/p><\/blockquote>\n<h2><span class=\"ez-toc-section\" id=\"Por_que_o_HubSpot_CRM_se_destaca_no_mercado\"><\/span>Why HubSpot CRM stands out in the market<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are many CRMs out there, but HubSpot stands out for some very clear differences. The first is its ease of use. After all, the interface is clean, intuitive and allows even those who have never used a CRM to start working in just a few minutes.<\/p>\n<p>Another strong point is that, even in the free version, it delivers features that many competitors only offer in paid plans.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Comparativo_rapido_com_outros_CRMs\"><\/span>Quick comparison with other CRMs:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Unlike platforms like Salesforce or Pipedrive, HubSpot doesn&#039;t require complex technical setup.<\/li>\n<li>Its focus on user experience makes onboarding more fluid.<\/li>\n<li>Additionally, HubSpot&#039;s support and knowledge base are industry-leading.<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"HubSpot_CRM_e_marketing_uma_combinacao_poderosa\"><\/span>HubSpot CRM and Marketing: A Powerful Combination<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Marketing without data is like shooting in the dark. With HubSpot CRM, every lead interaction becomes an insight. So you can personalize email campaigns based on behavior, create <a href=\"https:\/\/verocontents.com.br\/en\/blog\/what-is-marketing-automation-and-why-do-it\/\">nutrition streams<\/a> and view the entire customer journey with just a few clicks.<\/p>\n<p>You can create smart contact lists based on data such as page views, email clicks, and form responses. This allows you to create relevant and personalized communications, which naturally increases conversions.<\/p>\n<p>On the other hand, even in the free version, HubSpot allows you to set up simple automations, such as sending emails after filling out forms and notifications to the sales team about new qualified leads.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"HubSpot_CRM_e_vendas_eficiencia_no_relacionamento\"><\/span>HubSpot CRM and sales: relationship efficiency<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>CRM was designed to make the salesperson&#039;s life simpler. No more endless spreadsheets and post-it notes.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Gestao_de_pipeline_com_visao_clara\"><\/span>Pipeline management with clear vision<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Each <a href=\"https:\/\/verocontents.com.br\/en\/blog\/inbound-marketing-what-is-tofu-mofu-and-bofu\/\">funnel stage<\/a> is represented visually, allowing you to follow negotiations objectively. This way, you know exactly where each opportunity is and what needs to be done next.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Automacao_de_tarefas_e_insights_em_tempo_real\"><\/span>Task automation and real-time insights<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Imagine you\u2019ve just sent a proposal. HubSpot can automatically schedule a follow-up and alert you when the lead opens the email. This is a game-changer.<\/p>\n<blockquote><p><strong><em>\u201cWith HubSpot CRM, your sales team knows exactly who to talk to, when to talk to them, and what to say to close more deals.\u201d<\/em><\/strong><\/p><\/blockquote>\n<h2><span class=\"ez-toc-section\" id=\"Integracoes_e_automacoes_o_ecossistema_HubSpot\"><\/span>Integrations and Automations: The HubSpot Ecosystem<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>One of the biggest advantages of HubSpot CRM is its <strong>ability to integrate with hundreds of tools<\/strong>. So whatever stack your company uses \u2014 from email marketing tools like Mailchimp to financial management platforms like QuickBooks \u2014 HubSpot likely connects to it.<\/p>\n<p>Additionally, it is possible to create <strong>workflows and automations<\/strong> highly customized. You can, for example, create a flow that:<\/p>\n<ul>\n<li>Move the lead from <a href=\"https:\/\/verocontents.com.br\/en\/blog\/flywheel-and-sales-funnel-what-are-the-differences-and-how-to-integrate-the-models-2\/\">internship<\/a> when he performs a specific action;<\/li>\n<li>Sends notifications to the sales team;<\/li>\n<li>Generates automatic tasks for each new opportunity.<\/li>\n<\/ul>\n<p>And the best part? All of this can be done with just a few clicks and without the need for developers.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Quando_migrar_para_os_planos_pagos_do_HubSpot_CRM\"><\/span>When to upgrade to HubSpot CRM paid plans?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The free version is great to get started. However, as your operation grows, you\u2019ll find yourself needing more robust features \u2014 and that\u2019s where the paid plans come in.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Limitacoes_da_versao_gratuita\"><\/span>Free version limitations:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Limited advanced reporting<\/li>\n<li>Automation with trigger restrictions<\/li>\n<li>Lack of granular control over team permissions<\/li>\n<li>No access to sales sequences or <a href=\"https:\/\/verocontents.com.br\/en\/blog\/what-are-ab-tests-and-how-to-use-them\/\">A\/B testing<\/a><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Vantagens_do_upgrade\"><\/span>Advantages of upgrading:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Lead scoring based on behavior and profile<\/li>\n<li>Complex workflows with branches<\/li>\n<li>Integration with ad campaigns<\/li>\n<li>Dedicated support and personalized onboarding<\/li>\n<\/ul>\n<blockquote><p><strong><em>\u201cCompanies that need to scale their marketing and sales strategies should consider HubSpot&#039;s paid plans to gain efficiency and data intelligence.\u201d<\/em><\/strong><\/p><\/blockquote>\n<h2><span class=\"ez-toc-section\" id=\"Dicas_praticas_para_aproveitar_ao_maximo_o_HubSpot_CRM\"><\/span>Practical tips for getting the most out of HubSpot CRM<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Want to start off on the right foot? Here are some best practices to implement in the first few weeks of use:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Configure_seu_pipeline_com_inteligencia\"><\/span>Configure your pipeline intelligently<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Avoid creating too many or generic steps. A good funnel needs to reflect your business reality, with clear, objective and actionable steps.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Use_os_campos_personalizados_com_estrategia\"><\/span>Use custom fields strategically<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Add fields that actually help with decisions, like \u201cpotential objection,\u201d \u201clast interaction,\u201d or \u201clikelihood of closing.\u201d<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Integre_com_seu_site\"><\/span>Integrate with your website<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Install HubSpot&#039;s tracker and set up forms and live chat. It will start generating useful data for segmentation and tracking.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Treine_seu_time_para_usar_o_CRM_diariamente\"><\/span>Train your team to use CRM daily<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>A CRM is only as good as the data it inputs. Build habit and encourage usage with visual dashboards and shared goals.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Resumindo%E2%80%A6\"><\/span>In short\u2026<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>HubSpot CRM is much more than just a contact manager. In this sense, we can say that it is the strategic heart that connects marketing, sales and service in an intelligent way. Furthermore, it doesn&#039;t matter the size of your company \u2014 if you want to scale consistently, have reliable data and improve your customer experience, it&#039;s worth taking this step.<\/p>\n<p>So, start with the free version, explore the features, test integrations and create processes. Over time, if it makes sense, upgrade to the paid plans. However, don&#039;t stay still: in an increasingly competitive market, those with more data intelligence have more power to act.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Perguntas_Frequentes_sobre_o_HubSpot_CRM_FAQ\"><\/span>HubSpot CRM Frequently Asked Questions (FAQ)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h4><span class=\"ez-toc-section\" id=\"1_O_que_e_o_HubSpot_CRM_e_para_que_serve\"><\/span>1. What is HubSpot CRM and what is it for?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>HubSpot CRM is a customer relationship management platform that centralizes information, automates tasks, and integrates marketing, sales, and service, allowing you to efficiently track the entire customer journey.<\/p>\n<hr \/>\n<h4><span class=\"ez-toc-section\" id=\"2_O_HubSpot_CRM_e_realmente_gratuito\"><\/span>2. Is HubSpot CRM really free?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Yes, the free version of HubSpot offers robust features for managing contacts, emails, sales pipelines, and forms. However, advanced features are only available on the paid plans.<\/p>\n<hr \/>\n<h4><span class=\"ez-toc-section\" id=\"3_O_HubSpot_CRM_e_bom_para_pequenas_empresas\"><\/span><strong>3. Is HubSpot CRM good for small businesses?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Yes, HubSpot CRM is great for small and medium-sized businesses because it offers simple usability, essential features, and scalability without the need for a large upfront investment.<\/p>\n<hr \/>\n<h4><span class=\"ez-toc-section\" id=\"4_Da_para_integrar_o_HubSpot_com_outras_ferramentas\"><\/span>4. Can HubSpot be integrated with other tools?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Yes. HubSpot has hundreds of integrations available \u2014 from email platforms, CRMs, social media, payment tools, support, and more.<\/p>\n<hr \/>\n<h4><span class=\"ez-toc-section\" id=\"5_Quando_devo_considerar_migrar_para_um_plano_pago\"><\/span>5. When should I consider upgrading to a paid plan?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>You should consider upgrading when you need more comprehensive reporting, more sophisticated automation, lead scoring, mass email personalization, and advanced technical support.<\/p>\n<p>Image: <a href=\"https:\/\/br.freepik.com\/vetores-gratis\/ilustracao-em-vetor-conceito-abstrato-de-alto-conteudo-de-roi-marketing-de-midia-social-producao-de-conteudo-online-publicacao-de-alto-roi-medicao-do-retorno-sobre-o-investimento-metafora-abstrata-de-estrategia-digital_11668818.htm\">Freepik<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Have you ever felt like you\u2019re losing sales because you don\u2019t follow up on your leads effectively? Or that your marketing team is launching campaigns but has no idea what\u2019s actually working? If these questions resonate with you, maybe<\/p>","protected":false},"author":1,"featured_media":5814,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[336],"tags":[157,386,21],"class_list":["post-5812","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ferramentas","tag-crm","tag-hubspot-crm","tag-inbound-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Hubspot CRM: como ele pode alavancar marketing e vendas - Vero Contents<\/title>\n<meta name=\"description\" content=\"O HubSpot CRM \u00e9 uma plataforma que ajuda empresas a gerenciarem seus relacionamentos com clientes e leads em todas as etapas do funil.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hubspot CRM: como ele pode alavancar marketing e vendas\" \/>\n<meta property=\"og:description\" content=\"O HubSpot CRM \u00e9 uma plataforma que ajuda empresas a gerenciarem seus relacionamentos com clientes e leads em todas as etapas do funil.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/verocontents.com.br\/en\/blog\/hubspot-crm-how-it-can-boost-marketing-and-sales\/\" \/>\n<meta property=\"og:site_name\" content=\"Vero Contents\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/verocontents\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-02T12:00:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/verocontents.com.br\/wp-content\/uploads\/2025\/04\/Hubspot-CRM-como-ele-pode-alavancar-marketing-e-vendas.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"350\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marcel Castilho\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@marcelcast\" \/>\n<meta name=\"twitter:site\" content=\"@marcelcast\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marcel Castilho\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/verocontents.com.br\/blog\/hubspot-crm-como-ele-pode-alavancar-marketing-e-vendas\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/verocontents.com.br\/blog\/hubspot-crm-como-ele-pode-alavancar-marketing-e-vendas\/\"},\"author\":{\"name\":\"Marcel Castilho\",\"@id\":\"https:\/\/verocontents.com.br\/#\/schema\/person\/bd2c94994384cf33451ed8cd98b183a9\"},\"headline\":\"Hubspot CRM: como ele pode alavancar marketing e vendas\",\"datePublished\":\"2025-05-02T12:00:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/verocontents.com.br\/blog\/hubspot-crm-como-ele-pode-alavancar-marketing-e-vendas\/\"},\"wordCount\":1363,\"publisher\":{\"@id\":\"https:\/\/verocontents.com.br\/#organization\"},\"image\":{\"@id\":\"https:\/\/verocontents.com.br\/blog\/hubspot-crm-como-ele-pode-alavancar-marketing-e-vendas\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/verocontents.com.br\/wp-content\/uploads\/2025\/04\/Hubspot-CRM-como-ele-pode-alavancar-marketing-e-vendas.jpg\",\"keywords\":[\"CRM\",\"Hubspot CRM\",\"inbound marketing\"],\"articleSection\":[\"Ferramentas\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/verocontents.com.br\/blog\/hubspot-crm-como-ele-pode-alavancar-marketing-e-vendas\/\",\"url\":\"https:\/\/verocontents.com.br\/blog\/hubspot-crm-como-ele-pode-alavancar-marketing-e-vendas\/\",\"name\":\"Hubspot CRM: como ele pode alavancar marketing e vendas - 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