{"id":3521,"date":"2022-12-08T10:00:37","date_gmt":"2022-12-08T13:00:37","guid":{"rendered":"https:\/\/verocontents.com.br\/?p=3521"},"modified":"2024-06-02T19:27:09","modified_gmt":"2024-06-02T22:27:09","slug":"how-to-apply-seo-metrics-to-attract-leads-2","status":"publish","type":"post","link":"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/","title":{"rendered":"How to apply SEO metrics to attract leads"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Gaining leads on the internet is the gateway to successful e-commerce. For this, the <\/span><b>attraction<\/b> <b>in<\/b> <b>leads<\/b> <b>with<\/b> <b>SEO<\/b><span style=\"font-weight: 400;\"> It is a highly recommended technique.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When it comes to content optimization, SEO tips are the main guides to becoming relevant on the internet.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is necessary to pay attention to certain elements of pages and websites so that it is possible to achieve good positioning in search results.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We have prepared this text for you to know:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><a href=\"https:\/\/verocontents.com.br\/en\/blog\/what-is-seo-and-why-you-should-do-it\/\">What is SEO<\/a>;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How to apply the strategies;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Benefits of the application;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">In which businesses to use them;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What is lead generation and how to use SEO.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">That said, continue reading to access this knowledge.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-black ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Index<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/#O_que_e_SEO\" >What is SEO?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/#Como_usar_as_estrategias_de_SEO\" >How to use SEO strategies<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/#Pesquise_palavras-chaves\" >Search keywords<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/#Invista_em_conteudo_qualificado\" >Invest in qualified content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/#Pense_no_webdesign\" >Think about web design<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/#Por_que_o_SEO_e_benefico\" >Why is SEO beneficial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/#Quando_usar_o_SEO\" >When to use SEO?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/#Geracao_de_leads_e_SEO_conceitos_complementares\" >Lead generation and SEO: complementary concepts<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/#Visitas_organicas\" >Organic visits<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/#Palavras-chaves_seu_ranqueamento\" >Keywords: your ranking<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/#Backlinks\" >Backlinks<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/#Origem_dos_leads\" >Source of leads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/#Paginas_de_entrada\" >Landing Pages<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/#Caracteristicas_das_vendas\" >Sales characteristics<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/#Consideracoes_finais\" >Final considerations<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"O_que_e_SEO\"><\/span><span style=\"font-weight: 400;\">What is SEO?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u201cSEO\u201d is an acronym in English that identifies content optimization strategies for search engines.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Page ranking on Google is not arbitrary. It is based on specific characteristics that Google tracks and analyzes to check the relevance of the published content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Who follows the SEO rules to promote a service in a <\/span><a href=\"https:\/\/blog.seseguranca.com.br\/seguranca\/empresa-de-alarmes-residenciais-em-fortaleza\"><b>residential alarm company<\/b><\/a><span style=\"font-weight: 400;\">, for example, reaches more audiences, and most importantly, keeps leads better informed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Considering that Google is one of the main search engines on the web, investing in good positioning on it is a big differentiator.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Como_usar_as_estrategias_de_SEO\"><\/span><span style=\"font-weight: 400;\">How to use SEO strategies<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Measures related to SEO must be applied with method and planning.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Therefore, follow the main strategies and understand how to apply them in the most appropriate way.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Pesquise_palavras-chaves\"><\/span><span style=\"font-weight: 400;\">Search keywords<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Keywords are terms with high search volume on search platforms.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Anyone who proposes to produce content on any topic<\/span><span style=\"font-weight: 400;\">\u00a0You should first research what are the most searched words on this subject.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once you have done your research, use the terms in the title and body of the text, but in a balanced way.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The meta description and tags must also contain the keywords. Thus, whoever carries out the search will come across the content.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Invista_em_conteudo_qualificado\"><\/span><span style=\"font-weight: 400;\">Invest in qualified content<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">We have reached the main objective of producing content on the internet: offering quality information.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A company <\/span><span style=\"font-weight: 400;\">You have to make posts available that demonstrate how the product can solve certain problems that affect the lives of interested people.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The relevance of the production is also taken into account by Google&#039;s algorithms.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Therefore, dedicate yourself to bringing materials that have a positive impact on the lives of leads and customers in general.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Pense_no_webdesign\"><\/span><span style=\"font-weight: 400;\">Think about web design<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A company&#039;s website <\/span><span style=\"font-weight: 400;\">It will be the leads\u2019 first contact with her. So, meet with a <\/span><i><span style=\"font-weight: 400;\">Web designer <\/span><\/i><span style=\"font-weight: 400;\">and discuss the aesthetic and operational possibilities of the site.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is important that the loading time is short and the navigability is abundant.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Por_que_o_SEO_e_benefico\"><\/span><span style=\"font-weight: 400;\">Why is SEO beneficial?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Having high visibility on the web sometimes requires significant investments. However, SEO tips do not require a lot of capital to be applied.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With careful planning and a qualified team, a company <\/span><span style=\"font-weight: 400;\">at the beginning of your career you can reach the top positions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pages that appear in the top spots have more organic traffic. Once the first attraction materializes, the SEO strategy has to evolve to keep leads browsing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As potential customers access more information about the product or service offered, the chances of conversion increase exponentially.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, producing optimized content helps build brand authority. For example, a <a href=\"http:\/\/mindsetreprogramado.com\/\" target=\"_blank\" rel=\"noopener\">wellness blog<\/a> You can leverage your content by working on SEO using targeted posts.<\/span><\/p>\n<p>Another important advantage is that, once the content is published, it continues to rank on Google indefinitely, even without further direct investment.<\/p>\n<p><span style=\"font-weight: 400;\">To ensure this longevity, work on internal and external linking practices in your posts.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This means users spend more time on the website and can learn about your brand through partner companies.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Quando_usar_o_SEO\"><\/span><span style=\"font-weight: 400;\">When to use SEO?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Considering the fact that it is not necessary to spend large amounts of money to invest in SEO, this set of strategies is suitable for both small and large companies.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The important thing is that those responsible for the enterprise are interested in increasing the virtual image of the business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If the company<\/span><span style=\"font-weight: 400;\">\u00a0If you don&#039;t have the budget to run paid ads, content production is a great option.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">All you need is qualified writers and taking advantage of the possibilities of social networks to promote content marketing.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Geracao_de_leads_e_SEO_conceitos_complementares\"><\/span><span style=\"font-weight: 400;\">Lead generation and SEO: complementary concepts<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">One of the biggest challenges of digital marketing is attracting and keeping people\u2019s attention.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Internet users are exposed to a multitude of ads day after day, and converting them into customers demands more than views without interaction.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To generate <a href=\"https:\/\/verocontents.com.br\/en\/blog\/what-is-lead\/\">leads<\/a> is to catch the attention of users in such a way that they become potential customers of the brand.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This generation is a specific process that can benefit from the use of SEO metrics. Therefore, learn about these metrics by following the topics below.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Visitas_organicas\"><\/span><span style=\"font-weight: 400;\">Organic visits<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The number of organic visits is one of the most essential data when evaluating the effectiveness of SEO strategies.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This metric indicates how many visits a page had in a previously defined time interval.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is important data because it indicates how many times the content served sparked engagement.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, remember that the same lead can visit the page more than once, so organic visits are not synonymous with reach.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Palavras-chaves_seu_ranqueamento\"><\/span><span style=\"font-weight: 400;\">Keywords: your ranking<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Every keyword chosen to optimize content needs to have its performance checked periodically.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This includes using words from the same thematic axis and studying the strategies that competitors are using.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are dedicated tools for carrying out this measurement, such as Google Keyword Planner, WebCEO and Semrush.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Don&#039;t forget that choosing keywords is essential to reaching the desired audience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Which doesn&#039;t necessarily mean betting on the most popular terms. If the company <\/span><span style=\"font-weight: 400;\">If you want to segment customers, it is recommended to choose less searched terms.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Backlinks\"><\/span><span style=\"font-weight: 400;\">Backlinks<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Finally, the <\/span><i><span style=\"font-weight: 400;\">backlinks <\/span><\/i><span style=\"font-weight: 400;\">These are links used throughout a text to bring additional information to the reader.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As already mentioned in this text, they can be internal or external links.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The important thing is that they enrich navigation and keep the lead interested in the topics covered.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The number of internal and external links are essential to achieve a good ranking in search engines, as they indicate that the page is relevant.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Origem_dos_leads\"><\/span><span style=\"font-weight: 400;\">Source of leads<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">In the same way that ad campaigns benefit from geographic targeting, so does lead generation.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Find out where your leads are coming from using Google Analytics. Using this tool, you can check which are the most promising regions for your business, and then target content directly to them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Producing specific material is a great strategy for reaching smaller niches in a different way.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Paginas_de_entrada\"><\/span><span style=\"font-weight: 400;\">Landing Pages<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Find out which pages leads are contacting your website through. This way, you can work to position the most popular pages.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It may be that ads on Google Ads are your biggest source of conversions or specific posts on the blog linked to the website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whatever the case, have this information to optimize the content that has the greatest chance of generating leads.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Caracteristicas_das_vendas\"><\/span><span style=\"font-weight: 400;\">Sales characteristics<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Those who have online stores need to know in depth the metrics related to e-commerce sales.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The total number of orders in a certain period is useful for identifying the company&#039;s revenue.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The average ticket is a metric that corresponds to the average spending of each customer in your store.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is interesting to know which customers are the most frequent and think about personalized service for them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The conversion rate indicates how many leads are converted in relation to the total number of visits to the website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With this organized and accessible data, you have the means to develop strategies aimed at specific objectives.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Consideracoes_finais\"><\/span><span style=\"font-weight: 400;\">Final considerations<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">In this text we provide the definition of SEO, the main strategies related to this concept, its benefits and how it can be integrated into lead generation.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These are highly versatile and effective strategies for disseminating content and gaining visibility for companies and brands.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Be aware of the characteristics of your target audience to produce materials that are really interesting to them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Form a team of experienced writers, who have knowledge of digital marketing and command of the Portuguese language.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Content marketing is extremely effective when applied well. The text has all the information necessary to start making this investment.<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">This text was originally developed by the blog team <\/span><\/i><a href=\"http:\/\/www.businessconnection.com.br\/\"><b><i>Business Connection<\/i><\/b><\/a><i><span style=\"font-weight: 400;\">, where you can find hundreds of informative content about different segments.<\/span><\/i><\/p>","protected":false},"excerpt":{"rendered":"<p>Gaining leads on the internet is the gateway to successful e-commerce. To achieve this, attracting leads with SEO is a highly recommended technique. When it comes to content optimization, SEO tips are the<\/p>","protected":false},"author":8,"featured_media":3523,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[333],"tags":[62,13,31],"class_list":["post-3521","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","tag-leads","tag-marketing-de-conteudo","tag-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Como aplicar m\u00e9tricas de SEO para atra\u00e7\u00e3o de leads - Vero Contents<\/title>\n<meta name=\"description\" content=\"As estrat\u00e9gias de SEO s\u00e3o altamente vers\u00e1teis e eficazes para a divulga\u00e7\u00e3o de conte\u00fado e conquista de visibilidade para empresas e marcas.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Como aplicar m\u00e9tricas de SEO para atra\u00e7\u00e3o de leads\" \/>\n<meta property=\"og:description\" content=\"As estrat\u00e9gias de SEO s\u00e3o altamente vers\u00e1teis e eficazes para a divulga\u00e7\u00e3o de conte\u00fado e conquista de visibilidade para empresas e marcas.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-apply-seo-metrics-to-attract-leads-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Vero Contents\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/verocontents\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-12-08T13:00:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-02T22:27:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/verocontents.com.br\/wp-content\/uploads\/2021\/09\/como-aplicar-metricas-de-seo-para-atracao-de-leads.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"350\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Gizella Almeida\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@marcelcast\" \/>\n<meta name=\"twitter:site\" content=\"@marcelcast\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Gizella Almeida\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/verocontents.com.br\/blog\/como-aplicar-metricas-de-seo-para-atracao-de-leads\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/verocontents.com.br\/blog\/como-aplicar-metricas-de-seo-para-atracao-de-leads\/\"},\"author\":{\"name\":\"Gizella Almeida\",\"@id\":\"https:\/\/verocontents.com.br\/#\/schema\/person\/c09318d7c55c4617e0ca90cc57ccf72b\"},\"headline\":\"Como aplicar m\u00e9tricas de SEO para atra\u00e7\u00e3o de leads\",\"datePublished\":\"2022-12-08T13:00:37+00:00\",\"dateModified\":\"2024-06-02T22:27:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/verocontents.com.br\/blog\/como-aplicar-metricas-de-seo-para-atracao-de-leads\/\"},\"wordCount\":1568,\"publisher\":{\"@id\":\"https:\/\/verocontents.com.br\/#organization\"},\"image\":{\"@id\":\"https:\/\/verocontents.com.br\/blog\/como-aplicar-metricas-de-seo-para-atracao-de-leads\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/verocontents.com.br\/wp-content\/uploads\/2021\/09\/como-aplicar-metricas-de-seo-para-atracao-de-leads.jpg\",\"keywords\":[\"leads\",\"marketing de conte\u00fado\",\"SEO\"],\"articleSection\":[\"SEO\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/verocontents.com.br\/blog\/como-aplicar-metricas-de-seo-para-atracao-de-leads\/\",\"url\":\"https:\/\/verocontents.com.br\/blog\/como-aplicar-metricas-de-seo-para-atracao-de-leads\/\",\"name\":\"Como aplicar m\u00e9tricas de SEO para atra\u00e7\u00e3o de leads - 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