{"id":2499,"date":"2020-03-05T18:45:47","date_gmt":"2020-03-05T21:45:47","guid":{"rendered":"https:\/\/verocontents.com.br\/?p=2499"},"modified":"2023-02-06T01:38:08","modified_gmt":"2023-02-06T04:38:08","slug":"how-disruptive-technologies-have-influenced-communication","status":"publish","type":"post","link":"https:\/\/verocontents.com.br\/en\/blog\/how-disruptive-technologies-have-influenced-communication\/","title":{"rendered":"How have disruptive technologies influenced communication?"},"content":{"rendered":"<p>Disruptive technologies are innovations of an existing product or service, but they facilitate use at a lower cost or convenience. These technologies initially cover small groups that did not have access to the service and end up spreading until they take over the entire market and destabilize competitors.<\/p>\n<p>We can explain it with the following example: a company places a simple, fast, easy-to-use and cheaper technology on the market, with the aim of lower profits and thus creates a revolution. This irritates the pioneers as they become obsolete.<\/p>\n<div>\n<p>This is the case, for example, of Uber, which generated a change not accepted by taxi companies. There was then an attempt at self-protection through legislation, as Uber was not regulated. But not because it is illegal, but because it is a disruptive technology.<\/p>\n<p>So that pioneering companies do not become vulnerable, the solution is to invest in disruptive technologies. The tendency to be connected to everything allows companies and people to act based on information in real time, and the speed of this technological evolution is extremely high.<\/p>\n<\/div>\n<p>In communication, technological trends are not only changing the way we do business, but the way people communicate. With the various tools, it is possible to contact a person at any time and place in the world, via email, WhatsApp, Skype, Facebook, Instagram, Twitter and others.<\/p>\n<p>See now some examples of the influence of disruptive technology on communication:<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-black ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Index<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-disruptive-technologies-have-influenced-communication\/#Midia_social\" >Social media<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-disruptive-technologies-have-influenced-communication\/#Mobilidade\" >Mobility<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-disruptive-technologies-have-influenced-communication\/#Nuvem\" >Cloud<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/verocontents.com.br\/en\/blog\/how-disruptive-technologies-have-influenced-communication\/#Pagamentos_moveis\" >Mobile Payments<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Midia_social\"><\/span><span style=\"color: #ff9900;\">Social media<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Social media is one of the most obvious disruptive technologies that have completely altered the way we communicate. There are several\u00a0<a href=\"https:\/\/verocontents.com.br\/en\/blog\/social-media-because-we-need-it\/\" target=\"_blank\" rel=\"noopener noreferrer\">social media<\/a>, and most people are members of at least four of them.<\/p>\n<p>Social media is not just a personal matter, as\u00a0<a href=\"https:\/\/verocontents.com.br\/en\/blog\/communication-strategy-tips-on-linkedin\/\" target=\"_blank\" rel=\"noopener noreferrer\">Linkedin<\/a>, a professional network with more than 500 million users. In the personal sphere we have Facebook, launched in 2004 and with two billion users, being considered the largest social network in the world.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Mobilidade\"><\/span><span style=\"color: #ff9900;\">Mobility<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The cell phone has become the most popular consumer device in the world. With the growing number of applications, you can do practically everything on your cell phone: read newspapers, magazines, watch movies, order food, among others. It is safe to say that people have become addicted and dependent on the mobile device.<\/p>\n<p>In addition to increased access, there are many features that have boosted people&#039;s productivity. This includes access to email, searches and, most importantly,\u00a0<a href=\"https:\/\/verocontents.com.br\/en\/blog\/how-to-build-a-digital-marketing-team\/\" target=\"_blank\" rel=\"noopener noreferrer\">marketing<\/a>.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Nuvem\"><\/span><span style=\"color: #ff9900;\">Cloud<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The fact that everything is accessible in our digital life, such as files, data, applications, is due to cloud storage. It is a technology that grows every day and can be private or for individual use, like Google and Dropbox.<\/p>\n<p>With the cloud we can transport books, CDs and photos, without worrying about size or storage.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Pagamentos_moveis\"><\/span><span style=\"color: #ff9900;\">Mobile Payments<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The cell phone has transformed from a communications device into a lifestyle device. Thus, companies are starting to accept mobile payments as a prerequisite for doing business. And this allows the consumer to use other forms of payment other than cash.<\/p>\n<p>Did you like the influence of disruptive technologies? Share on your social networks!<\/p>","protected":false},"excerpt":{"rendered":"<p>Disruptive technologies are innovations of an existing product or service, but make it easier to use due to lower cost or convenience. These technologies initially reach small groups that did not have access to the service and end up spreading until they take over the entire market.<\/p>","protected":false},"author":1,"featured_media":2243,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[15],"tags":[12,41,81],"class_list":["post-2499","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-e-vendas","tag-marketing-digital","tag-midias-sociais","tag-tecnologia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Como as tecnologias disruptivas t\u00eam influenciado a comunica\u00e7\u00e3o? - Vero<\/title>\n<meta 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