{"id":1507,"date":"2021-04-17T16:46:22","date_gmt":"2021-04-17T19:46:22","guid":{"rendered":"https:\/\/verocontents.com.br\/?p=1507"},"modified":"2025-08-19T11:14:06","modified_gmt":"2025-08-19T14:14:06","slug":"tips-to-make-the-most-of-google-search-console","status":"publish","type":"post","link":"https:\/\/verocontents.com.br\/en\/blog\/tips-to-make-the-most-of-google-search-console\/","title":{"rendered":"3 tips to make the most of Google Search Console"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">After creating a website, the first thing to do is create an account on <a href=\"https:\/\/www.google.com\/webmasters\/tools\/home?hl=pt-br\">Google Search Console<\/a>. You must associate it with your website, which will be essential for obtaining insights and tips. The tool is essential as it will help you improve your ranking on Google. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The best thing about it? All this information is provided by Google itself, as a <\/span><a href=\"https:\/\/verocontents.com.br\/en\/blog\/all-about-google-analytics-4-or-ga4\/\"><span style=\"font-weight: 400;\">add-on for Google Analytics<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With Google Search Console (formerly Google Webmaster Tools), you can identify several areas for improvement. Additionally, it will show you data that helps improve your website. And how important is Search Console? It will help you appear in better positions in organic results.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let&#039;s see some practical tips on how to do this <\/span><a href=\"https:\/\/verocontents.com.br\/en\/blog\/tips-to-improve-website-performance\/\"><span style=\"font-weight: 400;\">website optimization tool<\/span><\/a><span style=\"font-weight: 400;\"> Can it be used wisely?<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-black ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Index<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/verocontents.com.br\/en\/blog\/tips-to-make-the-most-of-google-search-console\/#Integre_a_ferramenta_com_o_Google_Analytics\" >Integrate the tool with Google Analytics<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/verocontents.com.br\/en\/blog\/tips-to-make-the-most-of-google-search-console\/#Use_o_Google_Search_Console_para_acelerar_a_indexacao_das_paginas_do_seu_website\" >Use Google Search Console to speed up the indexing of your website pages<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/verocontents.com.br\/en\/blog\/tips-to-make-the-most-of-google-search-console\/#Identifique_problemas_no_HTML_com_o_Google_Search_Console\" >Identify HTML Issues with Google Search Console<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/verocontents.com.br\/en\/blog\/tips-to-make-the-most-of-google-search-console\/#Solucione_os_erros_de_rastreamento\" >Resolve tracking errors<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Integre_a_ferramenta_com_o_Google_Analytics\"><\/span><span style=\"font-weight: 400; color: #ff9900;\">Integrate the tool with Google Analytics<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>One of the most important tasks in any project is to properly use the tools. Therefore, it is no different in the case of Google Search Console. After creating the account, integrate with Google Analytics.<\/p>\n<p>It is important, therefore, that you use the same account for both. Log in to both tools and follow the instructions in Search Console to complete the integration. Once this is done, you will begin configuring the tool so that it can analyze your website.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Use_o_Google_Search_Console_para_acelerar_a_indexacao_das_paginas_do_seu_website\"><\/span><span style=\"font-weight: 400; color: #ff9900;\">Use Google Search Console to speed up the indexing of your website pages<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">This is one of the things to do after linking your website to Google Search Console, especially if you have many pages on your website. This method will help <\/span><a href=\"https:\/\/verocontents.com.br\/en\/blog\/tips-on-how-to-appear-on-google\/\"><span style=\"font-weight: 400;\">index them faster<\/span><\/a><span style=\"font-weight: 400;\"> and it boils down to submitting the sitemap to Google via <\/span><a href=\"https:\/\/verocontents.com.br\/en\/blog\/digital-marketing-tools\/\"><span style=\"font-weight: 400;\">tool<\/span><\/a><span style=\"font-weight: 400;\">. They serve as a guide for Google, as it is literally a map of your website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These files end in xml, and can be created manually or using a specific tool. One of the best websites to generate this type of file is xml-sitemap.com, which can be used for free if your website has up to 500 pages.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To generate the file, simply enter the URL in the indicated field. Then, specify some items, such as how often the content should be updated, when it was last modified and what type of priority each page should have.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once the file is generated, it must be inserted into the root of your website, and the page it will be on can be something like \u201cyoursite.com.br\/sitemap.xml\u201d. Therefore, in the specified field within Google Search Console, you must add the page ending and press the \u201csubmit\u201d button.\u00a0<\/span>If you have a website in <a href=\"https:\/\/verocontents.com.br\/en\/blog\/what-is-wordpress-2\/\" target=\"_blank\" rel=\"noopener noreferrer\">WordPress<\/a>, you can install a plugin, like Yoast, that will help you submit the sitemap.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Identifique_problemas_no_HTML_com_o_Google_Search_Console\"><\/span><span style=\"font-weight: 400; color: #ff9900;\">Identify HTML Issues with Google Search Console<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">When you enter your website&#039;s dashboard within Google Search Console, you will identify a tab on the left part of the screen called \u201csearch aspects\u201d. There, you will find the item \u201cHTML improvements\u201d. From there, you will be able to see meta descriptions and titles that are duplicated, too short or too long, as well as pages with other types of problems.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With this information in hand, simply correct it and improve the CTR of your pages. Remember that your page titles and meta tags are like advertisements.\u00a0<\/span>Therefore, they must present relevant information and even CTAs so that users click on the links.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Solucione_os_erros_de_rastreamento\"><\/span><span style=\"font-weight: 400; color: #ff9900;\">Resolve tracking errors<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">In the \u201ctracking\u201d tab, you will find the item \u201ctracking errors\u201d. It contains information about problems with the DNS, the server or even the robots.txt file. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">There will also be a list of the problem URLs and the code corresponding to the problem.\u00a0<\/span>An example is the 404 page not found error. Correct them to improve your visitors&#039; navigation, that is, the user experience on the page.<\/p>\n<p><span style=\"font-weight: 400;\">Were these tips useful to you? Then subscribe to our newsletter and receive more content.\u00a0<\/span>You will receive several tips on digital marketing.<\/p>","protected":false},"excerpt":{"rendered":"<p>After creating a website, the first thing to do is create an account on Google Search Console. You must associate it with your website, which will be essential for obtaining insights and tips. The tool is essential as it will<\/p>","protected":false},"author":3,"featured_media":2181,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[333],"tags":[38,36,109,108,31,37],"class_list":["post-1507","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","tag-avaliar-e-evoluir","tag-google-analytics","tag-google-tools","tag-sem","tag-seo","tag-web-analytics"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>3 dicas para aproveitar melhor o Google Search Console - Vero Contents<\/title>\n<meta name=\"description\" content=\"Com o Google Search Console, voc\u00ea identifica melhorias 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