{"id":1015,"date":"2022-02-07T12:55:58","date_gmt":"2022-02-07T15:55:58","guid":{"rendered":"https:\/\/verocontents.com.br\/?p=1015"},"modified":"2024-06-13T09:53:07","modified_gmt":"2024-06-13T12:53:07","slug":"email-marketing-tools","status":"publish","type":"post","link":"https:\/\/verocontents.com.br\/en\/blog\/email-marketing-tools\/","title":{"rendered":"Tools that can help you with your email marketing strategy"},"content":{"rendered":"<p>To be able to do a good\u00a0<a href=\"https:\/\/verocontents.com.br\/en\/blog\/results-digital-marketing\/\" target=\"_blank\" rel=\"noopener noreferrer\">digital marketing management<\/a>, you need to discover ways to use channels efficiently. Email marketing tools help you and your team create fantastic campaigns and achieve your goals.<\/p>\n<p>In today&#039;s post, we separate some of the main ones available on the market. What&#039;s more, we&#039;ll explain the features of each one. Check out!<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-black ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Index<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/verocontents.com.br\/en\/blog\/email-marketing-tools\/#1_SendPulse\" >1. SendPulse<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/verocontents.com.br\/en\/blog\/email-marketing-tools\/#2_MailChimp\" >2. MailChimp<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/verocontents.com.br\/en\/blog\/email-marketing-tools\/#3_RD_Station\" >3. RD Station<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/verocontents.com.br\/en\/blog\/email-marketing-tools\/#4_E-goi\" >4. E-goi<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/verocontents.com.br\/en\/blog\/email-marketing-tools\/#5_GetResponse\" >5. GetResponse<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/verocontents.com.br\/en\/blog\/email-marketing-tools\/#6_IsNotSpam\" >6. IsNotSpam<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/verocontents.com.br\/en\/blog\/email-marketing-tools\/#7_OptinMonster\" >7. OptinMonster<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"1_SendPulse\"><\/span><span style=\"color: #ff9900;\">1. SendPulse<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>SendPulse is an excellent <a href=\"https:\/\/sendpulse.com\/latam\/features\/email\">email tool<\/a> designed to make it easier to send mass mailings and help businesses increase their revenue. Its platform is easy to use and has 24\/7 support, which guarantees assistance at any time.<\/p>\n<p>One of SendPulse's biggest draws is its free plan, which allows you to send up to 15,000 emails per month to 500 subscribers. This plan is perfect for those who want to familiarize themselves with the service and try different marketing strategies at no cost. Additionally, SendPulse offers an intuitive drag-and-drop email builder and 130+ pre-made templates.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"2_MailChimp\"><\/span><span style=\"color: #ff9900;\">2. MailChimp<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The <a href=\"http:\/\/mailchimp.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-cke-saved-href=\"http:\/\/mailchimp.com\/\">MailChimp<\/a> is one of the most famous and popular email marketing tools on the market. In addition, it has free and paid versions and a platform\u00a0<em>user friendly<\/em>.<\/p>\n<p>All processes are explained in a simple and direct way. This way, you can easily create a campaign or manage contact lists. And in addition to several ready-made templates for customization, you can also use the editor (<em>drag and drop<\/em>) for your message.<\/p>\n<p>A big disadvantage (for some) is that it only exists in English. But the tool has a variety of features, such as automation and form integrations. In this way, it becomes an even more complete tool for lean budgets.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_RD_Station\"><\/span><span style=\"color: #ff9900;\">3. RD Station<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The <a href=\"https:\/\/www.rdstation.com\/marketing\/\" target=\"_blank\" rel=\"noopener noreferrer\">RD Station<\/a> is considered the most complete marketing automation platform in Brazil. Additionally, it has a great email marketing tool. Therefore, the message editing and campaign and contact management areas are easy to view and understand.<\/p>\n<p>List segmentation is one of the tool\u2019s strong points. This way, you can send emails to a segmented base and with very practical and easy-to-use automation features.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"4_E-goi\"><\/span><span style=\"color: #ff9900;\">4. E-goi<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Another email marketing tool that deserves to be on our list is the Portuguese one\u00a0<a href=\"http:\/\/www.e-goi.com.br\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-cke-saved-href=\"http:\/\/www.e-goi.com.br\/\">E-goi<\/a>. There are three types of plans available: unlimited sending (according to the size of your base), monthly sending (monthly fee for a service package) and prepaid (payment per message sent).<\/p>\n<p>The interesting thing about this solution is that, in addition to emails, it also allows sending SMS, voice messages and push notifications. Therefore, it also has extra functionalities that are very practical for smaller marketing budgets.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"5_GetResponse\"><\/span><span style=\"color: #ff9900;\">5. GetResponse<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A\u00a0<a href=\"http:\/\/www.getresponse.pt\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-cke-saved-href=\"http:\/\/www.getresponse.pt\/\">GetResponse<\/a> is another prominent marketing automation platform. In addition to editing and customizing your messages, you can create and host landing pages. With it, you can conquer <a href=\"https:\/\/verocontents.com.br\/en\/blog\/what-is-lead\/\" target=\"_blank\" rel=\"noopener noreferrer\">the dream leads<\/a>\u00a0for you\u00a0<a href=\"https:\/\/verocontents.com.br\/en\/blog\/sales-funnel-what-it-is-and-how-it-helps-marketing\/\" target=\"_blank\" rel=\"noopener noreferrer\">sales funnel<\/a>.<\/p>\n<p>Among its resources we have courses, seminars, guides and infographics. Therefore, it can help you improve the results of your online strategies.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"6_IsNotSpam\"><\/span><span style=\"color: #ff9900;\">6. IsNotSpam<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There is no point in putting in a lot of effort to\u00a0<a href=\"https:\/\/verocontents.com.br\/en\/blog\/offline-or-online-which-strategy-is-best\/\" target=\"_blank\" rel=\"noopener noreferrer\">create your strategy<\/a>, increase the contact base and create\u00a0<a href=\"https:\/\/verocontents.com.br\/en\/blog\/email-marketing-campaigns\/\" target=\"_blank\" rel=\"noopener noreferrer\">fantastic campaigns<\/a>, if they do not reach the recipient. A\u00a0<a href=\"http:\/\/isnotspam.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-cke-saved-href=\"http:\/\/isnotspam.com\">IsNotSpam<\/a>\u00a0is one of the powerful email marketing tools available for free.<\/p>\n<p>The tool tests your email address, sending IP and content, informing you of elements that can trigger spam (junk) filters. Therefore, using this information, it becomes much easier to discover and fix errors. This way, your message reaches more potential customers, impacting your sales.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"7_OptinMonster\"><\/span><span style=\"color: #ff9900;\">7. OptinMonster<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>And since we&#039;re talking about expanding your contact base to generate leads and acquire customers, we couldn&#039;t finish our list of email marketing tools without\u00a0<a href=\"http:\/\/optinmonster.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-cke-saved-href=\"http:\/\/optinmonster.com\/\">OptinMonster<\/a>. With it, you create forms to capture personalized contacts.<\/p>\n<p>This way, it becomes much easier to get to know your personas and targets in depth. Furthermore, it has another fantastic feature, which is Exit-Intent Technology. It detects the behavior of your page visitor and creates special campaigns to convert them.<\/p>\n<p>Therefore, you can use these email marketing tools to benefit your brand and win more and more customers and sales!<\/p>\n<p>And don&#039;t forget to like Vero on social media.<\/p>","protected":false},"excerpt":{"rendered":"<p>To be able to manage digital marketing well, you need to discover ways to use channels efficiently. Email marketing tools help you and your team create fantastic campaigns and achieve your goals. In the post of<\/p>","protected":false},"author":1,"featured_media":2114,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[340,336],"tags":[39,42,18,12,52],"class_list":["post-1015","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-mail-marketing","category-ferramentas","tag-e-mail-marketing","tag-email-marketing","tag-ferramentas-digitais","tag-marketing-digital","tag-roi"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Ferramentas que podem te ajudar na estrat\u00e9gia de email marketing<\/title>\n<meta name=\"description\" content=\"As ferramentas para email marketing ajudam voc\u00ea e sua equipe a criar campanhas fant\u00e1sticas e atingir seus objetivos.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/verocontents.com.br\/en\/blog\/email-marketing-tools\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ferramentas que podem te ajudar na estrat\u00e9gia de email marketing\" \/>\n<meta property=\"og:description\" content=\"As ferramentas para email marketing ajudam voc\u00ea e sua equipe a criar campanhas fant\u00e1sticas e atingir seus objetivos.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/verocontents.com.br\/en\/blog\/email-marketing-tools\/\" \/>\n<meta property=\"og:site_name\" content=\"Vero Contents\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/verocontents\/\" \/>\n<meta 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